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Jenny Craig

Proactol LTD

Jenny Craig videos will invariably feature celebrity spokeswomen to relate their success with the diet plan. This aggressive marketing approach has made a difference as this programs sales have skyrocketed in the last several years despite tough competition. One thing that stands out is that there are virtually no videos with negative things to say, which is very unusual. So grab some low fat popcorn and let’s take a look:

The first video features an actress from one of my all-time favorite shows, “The Cosby Show”, Phylicia Rashad. Here she is giving her opinion of this diet plan:

 

The second video features another celebrity, Queen Latifah. She has recently become a spokesman for the company and here, she and her family discuss Jenny Craig:

Finally, here is a young lady named Carrie who experienced great success with this plan:

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